A cum laude graduate of the 2020 class of the Euro-Mediterranean University (EMUNI) flagship degree Intercultural Business Communication (IBC), has published her first scientific article.
Nehal Nabil Nasef graduated from the IBC Masters with distinction, after presenting her final Master´s Thesis defence in April this year.
The article entitled ´Exploring the relationship between social media marketing activities and customer equity in the training context: a literature review and a case study approach´ is based on her Master´s Thesis, and is co-authored by her mentor Tanja Sedej of the Ljubljana School of Business.
The whole EMUNI team wishes to congratulate Nehal on this huge achievement!
Right: Nehal reading the graduation speech on behalf of all EMUNI students at the University´s 15th Anniversary celebration in June this year.